San Francisco is a city full of creativity, resilience, and community spirit—and SF New Deal is one of the organizations working hard to keep that spirit alive.
Founded during the early days of the COVID-19 pandemic, SF New Deal began with a mission to support local small businesses and provide food to residents in need. Since then, it has grown into a vital community force—delivering meals, creating jobs, and helping build long-term economic resilience across the city.
Feeding the Community, Supporting Local Business
At the heart of SF New Deal’s work is a simple idea: no one should go hungry, and small businesses should be part of the solution. Their innovative model connects local restaurants with vulnerable residents by paying businesses to prepare meals for community distribution.
Impact highlights:
Over 2.5 million meals delivered to food-insecure residents
More than 100 small businesses supported
Dozens of local jobs created and sustained
Ongoing collaboration with city agencies, community orgs, and volunteers
This approach not only addresses food insecurity—it keeps neighborhood businesses afloat and builds stronger community networks.
A Model for Community-Driven Innovation
What sets SF New Deal apart is how they approach problems: they move fast, partner locally, and think long-term. Their ability to adapt—from emergency response to ongoing economic development—has made them a trusted partner in the city’s recovery.
Their efforts go beyond meal delivery. SF New Deal is helping shape policies around equitable development, supporting minority-owned businesses, and advocating for community-centered infrastructure investment. It’s about more than crisis relief—it’s about lasting change.
Behind the Scenes: The Role of Smart Systems
While the work SF New Deal does is rooted in people and purpose, it’s powered by smart logistics, data tracking, and coordination. From meal routing and delivery scheduling to business partner management and impact measurement, their success depends on reliable operations.
For organizations like SF New Deal, technology plays a quiet but critical role in staying efficient, secure, and scalable. Whether it’s cloud-based collaboration, real-time data access, or cybersecurity for donor and partner information—modern IT systems help nonprofits run smoothly.
Why Their Work Matters Now
In 2025 and beyond, the need for organizations like SF New Deal remains high. The cost of living in San Francisco continues to rise, and small businesses still face challenges from inflation, supply chain disruptions, and labor shortages. Community support and adaptive solutions are more important than ever.
SF New Deal’s model shows what’s possible when local knowledge meets bold action. They’re not just meeting needs—they’re building a new standard for how cities can support their most vulnerable.
Seashore IT is proud to spotlight organizations like SF New Deal that are making a difference every day. Community-focused, tech-savvy, and mission-driven—they’re exactly the kind of leaders our cities need more of.
To learn more or get involved, visit sfnewdeal.org.
